WWDMagic, Las Vegas Convention Center February 2013 |
While typical business at MAGIC consists of buyers placing bulk fashion orders, another area of business has been growing at the show-- licensing. Many fashion brands have already entered the licensing industry, including MyMediabox clients JD Sports and The Cherokee Group. This show MyMediabox associates met with countless fashion brands to discuss the use case of MyMediabox applications for both licensing, as well as brand promotion.
MyMediabox offers hosted solutions for digital asset management (Mediabox-DAM) and creative workflow approvals (Mediabox-PA). Fashion brands use Mediabox-DAM to store, share and manage brand images (i.e. logos, apparel photos, footwear photos and more). The assets stored in Mediabox-DAM are then used in Mediabox-PA projects. With Mediabox-PA you can manage your creative workflow-- from product designs to promotional materials-- all in one convenient location.
For more information visit www.mymediabox.com or email marketing@mymediabox.com. Click here to schedule a demo.
More MAGIC week photos:
Various Booths at MAGIC February 2013 |
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