Monday, June 18, 2012

Licensing International Expo 2012

Going into Licensing International Expo 2012, MyMediabox knew it would be a great show. Of the 76 leading licensors with live MyMediabox sites,  nearly 90% were at LIE as either an exhibitor or an attendee. With three full days at our disposal, MyMediabox did not waste any time meeting with current and potential clients. 

MyMediabox President, Eric Rennagel, states "Licensing International Expo provides a great environment to network with professionals in the licensing industry. Current clients respond and give feedback to upgrades and new functionality, while prospective clients increasingly recognize the added value that the MyMediabox suite offers- a simplified product approval workflow, digital asset management and deal memo management- all available via remote access."

To see more on this years expo, check out the video below:



MyMediabox clients with a presence at the show included: American Greetings, Big Tent Entertainment, King Features, BBC, Paramount, Elvis, John Wayne, Sanrio and SeaWorld. As you can see Licensing International Expo was a hit... but, how could it not be with a Gene Simmons siting and SeaWorld directly across from the MyMediabox booth?! Penguins and kookaburras and legless lizards, oh my!


(Left: Amanda Bellone, MyMediabox Sales & Marketing Manager, with Gene Simmons. 
Right: Penny & Pete, SeaWorld Penguins)  
                  
Unable to make it to the show this year? Click here to schedule a demo.

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