BBC Show Attracts New Licensees

Image Courtesy of www.licensemag.com

MyMediabox client, BBC Worldwide, has attracted several new licensees with the popularity of its
CBeebies series "Something Special." Among the new partners are Egmont Publishing, Kinnerton and Inspiration Works. Current licensee, Golden Bear, will also extend its product offering centered around the show.

Look for "Something Special" products expected to launch this year: five titles, two novelty books, two activity titles, advent calendars, miniature figures, an electronic learning tablet, 3D backpacks, puzzles and more!

Interested in learning how clients like BBC Worldwide utilize MyMediabox hosted applications to streamline their product approvals process? Click here to schedule a demo.

For more information visit www.mymediabox.com or email marketing@mymediabox.com.

Attending Licensing Expo? Visit the MyMediabox booth (#A141).

Mr. Bean Brand Grows with New Licensing Deals

Image Courtesy of www.licensing.biz

Beloved UK celebrity icon, Mr. Bean, has expanded his brand globally with several new licensing deals. The deals, negotiated by Tiger Aspect Productions, partner Mr. Bean with Live Nation, China Telecom, Animoca, Thumbstar and Jam. Perhaps the most notable of these deals is that with China Telecom, which will introduce the Mr. Bean brand to the Chinese market-- a previously untapped audience of over 100 million people.

With the added licensing deals and growing international popularity, it may come as no surprise that Mr. Bean has now far surpassed Justin Timberlake, TopGear and Hello Kitty in number of facebook fans.

Interested in learning how brands are streamlining their product approvals process? MyMediabox offers hosted solutions for Style Guide Delivery (Mediabox-DAM), Product Approvals (Mediabox-PA) and Deal Memo Management (Mediabox-DM). For more information visit www.mymediabox.com or email marketing@mymediabox.com.

Click here to schedule a demo.

Attending Licensing Expo? Stop by the MyMediabox booth #A141.