Below are major stories that made headlines in the licensing
community in 2013. To read the full list and details of the 13 biggest stories
of 2013, click here.
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| Image courtesy of www.licensemag.com |
- DreamWorks made a string of important acquisitions (Trolls, AwesomenessTV).
- Disney unveils Disney Infinity, its new interactive gaming platform.
- Doctor Who celebrated its 50th anniversary.
- Netflix became a content creator and was chosen by Marvel for its next superhero TV series.
- Activision’s Skylanders property wins Program of the Year.
- Mattel forms its own production company, Playground Productions, to create multi-platform content for its brands including Barbie, Max Steel and Hot Wheels.
- WME buys IMG, creating the world’s largest talent management company.
- Beanstalk launches a division dedicated solely to digital properties.
- Saban merged its domestic and international licensing divisions.
- ABG made a number of acquisitions in 2013 including two Celebrity Brands, Elvis Presley and Muhammad Ali.
- Sanrio’s collaboration with DC Comics transforms Hello Kitty a Super Hero.
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