Wednesday, October 23, 2013

Anchorman inspired ice cream flavor launched by Ben and Jerry’s

Ben and Jerry’s has created a new flavor of ice cream in honor of the upcoming sequel, Anchorman 2: The Legend Continues. The flavor is based on the film’s star, Ron Burgundy, and is called Scotchy Scotch Scotch, inspired by Burgundy's quote: “Scotchy Scotch Scotch is a delicious ice cream and I hope Ben and Jerry consider my other suggestions.” 

This is another example of how companies are working together and finding more inventive ways to license their brands. Many of our partners utilize MyMediabox’s hosted applications (Mediabox-PA and Mediabox-DAM) to streamline their licensing processes with licensees worldwide. Interested in learning more about MyMediabox and how our clients benefit from their MyMediabox applications?

Visit www.mymediabox.com or email marketing@mymediabox.com  for more information. Click here to schedule a demo.


Image courtesy of www.licensing.biz

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