DreamWorks partners with NYC & Company

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A yearlong collaboration between two MyMediabox clients, DreamWorks Classics and the NYC & Company tourism and marketing organization, will have Where’s Waldo? serving as New York City’s fifth official Family Ambassador. The Family Ambassador program was created to help position New York City as a safe, welcoming and family-friendly destination back in 2009. Previous Family Ambassadors include The Muppets, The Smurfs, Dora the Explorer and Sesame Street.

Waldo will encourage travel to NYC by highlighting attractions, hotels, landmarks, neighborhoods, cultural institutions, parks and more. NYC & Company will be able to use Waldo’s international and domestic recognition to reach people of all ages from around the world and encourage them to visit New York City.

Interested in learning more about MyMediabox and how our clients benefit from their MyMediabox applications? Visit www.mymediabox.com or email marketing@mymediabox.com for more information.

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